# 5 SpreadSimple tools to boost your Black Friday sales November 19, 2024 by Gayane Sargsyan Black Friday is the biggest shopping day of the year — a golden chance to boost your sales and delight your customers! With SpreadSimple, you can create a smooth and hassle-free shopping experience that highlights your best deals and gets you more sales. Ready to get started? Here are five simple ways to highlight Black Friday deals on your SpreadSimple website and make the most of this event! ## 1. Set discounts for selected items and use the Old price feature Discounts are the heart of Black Friday, and how you show them can make a big impact. With SpreadSimple’s **Old price** feature, you can display the original price next to the discounted one, making your deals hard to resist. **How to set it up:** - In your Google Sheet, create a new column named _Old price_. - Move the original price of discounted items to this column, and update the _Price_ column with the new discounted rate. - Go to your SpreadSimple website editor, click the **Content** tab, and hit the **Refresh** button. - Scroll to the _Old Price_ field and select the corresponding column. Now your discounted items will stand out, with clear price comparisons to catch your customers' attention. ## 2. Use customized badges Badges are a simple yet powerful way to highlight your deals and grab your customers' attention. By adding eye-catching labels like _Black Friday Sale_ or _50% Off_, you make it clear which items are on sale, creating a sense of excitement and urgency. These visual cues help your customers quickly spot the best offers without having to search through your entire site. With SpreadSimple, setting up badges is quick and easy, and the results can make a big difference in how your deals are received. **How to set it up:** - Add a new column in your Google Sheet for badges. - Go to the SpreadSimple editor, click on the **Content** tab, and refresh your data. - Scroll to the _Badges_ section and link it to the new column. Want to make badges even more striking? Customize their colors with custom CSS — check out our [how-to article on setting up badges](https://help.spreadsimple.com/en/article/adding-badges-1xf834/) for guidance. ## 3. Create a special promo code for Black Friday Promo codes are a fun and flexible way to offer special deals to your customers. They’re perfect when you want to reward specific groups of shoppers without showing the discount directly on your website. Promo codes make it easy to add a personal touch to your Black Friday promotions. For example, you can create a unique code like _SAVE20_ and share it through emails, Instagram posts, or Facebook ads. This approach not only makes your customers feel like they’re getting something special but also encourages them to act quickly before the deal expires. It’s a win-win — you build excitement and exclusivity while keeping your main website pricing unchanged. **How to set it up:** - Choose your discounted items and set a discount amount. - Go to the **Checkout** tab in the website editor and [configure your promo code](https://help.spreadsimple.com/en/article/setting-up-promo-codes-17o3klj/). - Share the code through your preferred channels, such as social media or email campaigns. ## 4. Create a temporary category and a separate page for it Make it easy for customers to find all your Black Friday deals in one place by creating a separate **Black Friday** page in your website menu. You can do this using categories and URL alias. **How to set it up:** - Add a new column in your Google Sheet to categorize discounted items. Mark each discounted item in this column. - In the website editor, set this column as a filter in the **Content** tab. - Publish the changes, go to your website and set up the filter to show only the discounted items. - [Use a URL alias](https://help.spreadsimple.com/en/article/url-aliases-1xkqzul/) to link this page to your website menu. Now, users can see all the Black Friday deals on one page that is easily accessible through your menu! ## 5. Create special bundles and highlight them Bundles are an excellent way to increase your average order value. You can manually create bundles as new products and highlight them in the product list to draw more attention. You can see how that setup is implemented in our [Templates Store website template](/content/free-website-templates/templates-store/index.html). **How to set it up:** - Create a new product on your website by adding and filling in a new row in the spreadsheet. - Describe the product as a bundle: show images of all the items included in the bundle and mention that it’s a Black Friday deal. - In the **Old price** column, mention the combined cost of all the products in the bundle without the discount. In the **Price** column, mention the discounted price. - Finally, [highlight the bundle](https://help.spreadsimple.com/en/article/how-to-highlight-featured-cards-1vvdu1p/) by adding a corresponding class name in the Google Sheet. Now, your customers can grab a curated deal with just one click! ## Final thoughts Black Friday is your chance to maximize sales and attract more customers. With SpreadSimple, you have the tools to make your promotions stand out. With these ideas, you can create a seamless and exciting shopping experience for your customers. Get started today and make this Black Friday your best one yet!